McDonald’s Kiddie Marketing: Some Interesting Stats!


Regarding the Happy Meals posts of the last two weeks, here are a few statistics just released by Yale University’s Rudd Center for Food Policy & Obesity. 

In just the last week:

Forty percent of children ages 2 – 11 asked their parents to take them to McDonald’s.

Eighty-four percent of parents of children ages 2 – 11 said they took that child to a fast food restaurant at least once.

And … 15% of preschoolers will ask to go to McDonald’s every day.

Is there still a question about the allure of the Happy Meal?!

One Response to “McDonald’s Kiddie Marketing: Some Interesting Stats!”

  1. Jessica (Crunchy-Chewy Mama) Says:

    Wow, how disturbing! So glad my four-year-old knows McDonald’s only as a place that has gluten (and bottled water and a bathroom, if we’re on the road!). Thanks for sharing.

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